With a Little Help from Their Friends
It isn’t because of your charming personality, though that may be part of it. It isn’t because of the way your property looks, though they may say it is. It isn’t because of what their friends told...
View ArticleHow to Write Knockout Rental Ads on Craigslist
How to Write Knockout Rental Ads on Craigslist The days of classified ads in the news- paper are dwindling fast. Craigslist and online rental ad sites are chewing up the newspapers. Newspaper ad...
View ArticleQ & A: Short term rental investments worth it?
Q & A: Short term rental investments worth it? Q: I would appreciate anything that you can give (good advice that is). My husband and I are wanting to buy an older home in a very good area. The...
View ArticleBeing Interested—Not Interesting—Rents Properties
He wasn’t the worst salesman I have ever talked to, but he certainly was clueless. A couple of weeks ago, I turned down a special offer from a company that could triple or quadruple my Linkedin...
View ArticleThe Secret Rental
Are you keeping a secret? If that two-line classified ad you ran in the newspaper is lost among the other 2-bedroom ads, you might be keeping a secret. If the For Rent sign in front of your property is...
View ArticleHow to Use Flyers to Get a Unit Rented (Part 1)
By Robert L. Cain, from the upcoming book Get It Rented: Effective Marketing for Rental Property Pat called me about her rental property. It wasn’t rented. It had sat vacant for three months while...
View ArticleTenants Want a Home
They are not renting an apartment or a house. They are moving into a home. Sure, you know that, but do you understand what that means as it relates to rental property marketing? The home your new...
View ArticleHow to Mail Cheaply But Effectively
By Robert L. Cain Often people stay in the same neighborhoods or areas where they were living when they move. It could be for any number of reasons, work, family, friends, shopping. That means if you...
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How to (More Easily) Sell a Rental Property
By Robert L. Cain Several years ago I was in the process of selling a single-family rental property and made the mistake of allowing the tenants to continue to live there while that was going on. I had...
View Article5 Ways to Keep Good Tenants
By Robert L. Cain How much does it cost to find a new tenant? We lose at least a month’s rent. Then there’s the advertising and marketing costs, the trips to the property for showings, the time spent...
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